Farmington Action Team Meeting

There are four components to the Farmington Branding Alliance: Live, Work, Play and Stay.  In these monthly meetings, community initiatives under these sectors are reviewed and speakers are brought in to provide updates on current and upcoming projects. Come learn how this group can help you and how you can help shape the future of Farmington!

What does Jolt Your Journey mean?

Farmington is a place where outdoor lovers and active families thrive. Local government, non-profits, business owners, and residents have united to grow opportunities to energize the journey of those that choose to play, live, work and visit Farmington. When you visit you will encounter our local motto, Jolt Your Journey. What does Jolt Your Jour Journey mean?  A jolt is a positive impression created by an unexpected surprise. As a community, we strive to create these memorable and Jolt Worthy moments. The phrase Jolt Your Journey embodies a commitment our community has made to exceeding expectations and delivering memorable experiences in all that we do.

We know that our stunning landscapes, recreation areas, local art scene, fascinating history, authentic cultural experiences, and events invoke this positive impression created by an unexpected surprise. Throughout Farmington, you will encounter Jolt Your Journey wayfinding signage for recreation areas, trails, parks, performance halls, and museums. As a visitor recently shared with us, "Jolt Your Journey means where all the fun things are".  We think you will agree and hope you enjoy our fun-loving sense of humor and collective commitment to growing our community.